Archive for the 'Marketing' Category

SEO Is Not Enough

Posted by Johan Cyprich on 05 Dec 2007 | Tagged as: Marketing

Every once in a while, someone comes to me and asks me to help them get a top search engine ranking with Google. They believe that because I have a couple of web sites that get good traffic and rank well on search engines that I can help them with their site. All I have [...]

Breaking the Cardinal Rule of Blogging

Posted by Johan Cyprich on 12 Oct 2007 | Tagged as: Marketing

One of the most important rules bloggers are told is to post daily on their blog. The reason for this is that it will create readers who will regularly frequent your blog and it increases traffic. The interesting thing is that those who insist on daily blogging are either professional bloggers, or they have their [...]

Have Blog Will Review … If You Pay Me First

Posted by Johan Cyprich on 28 Aug 2007 | Tagged as: Business, Marketing

A recent trend in the blogging world are paid reviews. Bloggers give their opinions on products, services, or web sites and get paid by the advertiser. It seems innocent enough. Get paid, make a review. What could be wrong with that?

You would never see anything like this from reputable journalists. If a company paid them [...]

Is It Worth It Being a Top Commentator?

Posted by Johan Cyprich on 03 Aug 2007 | Tagged as: Marketing

Last weekend I tried an experiment. I wanted to see if being a top commentator on a high traffic blog would send traffic to my own blog. The site that I tried to promote myself on was John Chow dot Com. This blog generated $12,406.76 in sales for July and had 319,165 page views with [...]

Promoting a Business with a Blog

Posted by Johan Cyprich on 05 Jun 2007 | Tagged as: Marketing

I hear a great deal of complaints from people that their business web site gets very little traffic. They wonder why their site with no useful content has only 50 visitors a month. Everyone wants to be #1 in a Google search, but this happens after lots of work is spent on the site or [...]

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